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40+ Portal Modules
A student portal packed with in-depth modules you can revisit anytime — from SEO to programmatic advertising and predictive analytics.
★ Bengaluru · OMBR Layout
Digital Marketing Course Syllabus
The complete 40+ module syllabus of the digital marketing course at Digital Market Academy, Bangalore — SEO, Google & Meta Ads, social media, analytics, AI tools and more, taught live by Rajesh Menon (15+ years) with hands-on labs, certification and placement support.
40+ Modules
AI Ad Advisor & Labs
17+ Free Tools
15+ yrs Expertise
Placement Support
This is the complete digital marketing course syllabus taught at Digital Market Academy, Bangalore — 40+ modules across ten pillars, from foundations to advanced, AI-era skills. See exactly what you'll learn, module by module, then join a live batch of 6 with hands-on labs, certification and dedicated placement support.
Modules40+
ModeClassroom & Online
LevelBeginner → Advanced
BatchMax 6 Students
CertificateYes
PlacementDedicated Cell
Why Digital Market Academy
Depth of learning no other institute matches
Beyond lectures, every student gets a full learning ecosystem — tools, labs, projects, certifications and a dedicated placement path.
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AI Ad Advisor
Upload real ad exports and get grounded, data-driven diagnostics and copy rewrites across Meta, Google and LinkedIn.
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Campaign Lab
Practise building and optimising live-style campaigns in a safe lab environment before you touch a real budget.
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17+ Free Tools
Keyword research, RSA builder, schema generator, ROI & budget calculators and more — the same tools professionals use.
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Quizzes & Certification
Reinforce every module with quizzes and tests, and earn a certification that proves what you can do.
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Placement Cell
Mock interviews, resume preparation, portfolio building and a dedicated placement cell to get you job-ready.
The Full Syllabus
The full syllabus — 40+ modules across 10 pillars
The complete digital marketing course curriculum, from the fundamentals to advanced, AI-era skills — every module taught at Digital Market Academy.
01 Foundations & Strategy
- Introduction to Digital Marketing
- Digital Marketing Strategies
- Marketing Funnels
- Prompt Engineering
- Copywriting
02 Web, Design & Content
- WordPress
- Landing Page Design
- Canva
- Figma
- Content Marketing
- Blogging
03 Search Engine Optimization
- On-Page SEO
- Technical SEO
- Off-Page SEO
- Local SEO
- E-commerce SEO
- Universal SEO
- Programmatic SEO
- AI Search (AEO/GEO)
04 Paid Advertising
- Google Ads Foundation
- Google Ads Advanced
- Meta Ads
- Media Planning
- Programmatic Advertising
- Performance Marketing
05 Social Media Marketing
- YouTube
- Quora
- Podcast
06 Messaging & Automation
- Email Marketing
- WhatsApp Marketing
- Marketing Automation
07 Analytics & CRO
- GTM & GA4
- Conversion Tracking
- CRO & Landing Page Science
- Reporting & Dashboards
- Predictive Analytics
08 Monetisation & E-commerce
- Google AdSense
- Affiliate Marketing
- Amazon Affiliate
- Amazon Seller
- Dropshipping
09 App Marketing
- App Store Optimization
10 Career & Placement
- Freelancing
- Client Handling
- Portfolio & Projects
- Resume Preparation
- Mock Interviews
- Placements
Who It's For
Who this digital marketing course is for
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Students & Graduates
Launch a high-demand career with job-ready, practical skills and placement support.
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Working Professionals
Upskill or switch careers into digital marketing without starting from zero.
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Business Owners
Run and control your own campaigns instead of depending entirely on agencies.
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Freelancers & Agencies
Add in-demand services and manage client campaigns across every channel.
Outcomes
What you'll be able to do after this course
- Plan and run profitable Google Ads and Meta (Facebook & Instagram) campaigns
- Rank websites on Google with on-page, technical and off-page SEO
- Build marketing funnels and high-converting landing pages
- Measure and optimise everything with GA4, GTM and conversion tracking
- Run B2B campaigns on LinkedIn and grow across social media
- Use AI tools to create content, ads and marketing assets faster
- Set up email, WhatsApp and marketing-automation journeys
- Build a real portfolio and clear interviews for a digital marketing job
Your Mentor
Learn From The Best
Rajesh Menon
Founder & CEO · Digital Market Academy
A leading digital marketing trainer and strategist with over 15 years of experience in SEO, advertising, and digital growth planning. Known for his practical teaching style and ability to make complex topics simple and actionable.
Leads classroom programs, conducts on-campus sessions at colleges and universities across Bangalore, and provides digital enablement workshops for MSMEs and startups. Writes regularly on Medium and LinkedIn.
15+ Years
SEO & Ads Expert
10,000+ Students
MSME Consultant
Published Author
Connect on LinkedIn
Student Reviews
What our students say
★★★★★
"The course is well-structured and very practical, making it easy to understand digital marketing concepts. Special thanks to Rajesh Menon sir for his excellent teaching style. Highly recommended for anyone looking to start a career in digital marketing."
★★★★★
"An amazing learning experience, and Rajesh Sir is truly outstanding. He explains concepts in a very clear and practical way — hands-on, up to date with industry trends and focused on real-world skills."
★★★★★
"Surely the best place to learn digital marketing in Bangalore. The modules and tools were covered thoroughly, with the latest AI-based curriculum including ChatGPT, Copilot and Gemini. Special thanks to Rajesh Menon Sir."
Questions
Frequently asked questions
What does the digital marketing course in Bangalore cover?
The programme spans 40+ modules across ten pillars: foundations and strategy, web and content, SEO, Google and Meta advertising, social media marketing, email and automation, analytics and CRO, monetisation and e-commerce, app marketing, and career and placement preparation.
Is this course suitable for beginners?
Yes. The curriculum starts from the fundamentals — Introduction to Digital Marketing, marketing funnels and copywriting — and progresses to advanced topics such as programmatic advertising, predictive analytics and AI search, so beginners and working professionals can both follow it.
Who teaches the course at Digital Market Academy?
Classes are led personally by Rajesh Menon, who has 15+ years of hands-on digital marketing experience, supported by a team of trained and dedicated faculty.
Do students get practical tools and hands-on practice?
Yes. The student portal includes an AI Ad Advisor, a Campaign Lab, 17+ free digital marketing tools, quizzes, tests and real projects, so learning is applied rather than theory-only.
Is there placement support after the course?
Yes. Digital Market Academy runs a dedicated placement cell along with mock interviews, resume preparation and portfolio building to help students become job-ready.
Is the course available online and in classroom?
Both. The programme is offered as classroom and on-campus training in Bengaluru as well as online, so you can choose the mode that suits you.
Will I receive a certificate?
Yes. Students earn a digital marketing certification on completion, and build a portfolio of real projects to showcase their skills.
What are the course fees and how do I enrol?
Fees depend on the mode you choose (classroom or online). Contact Digital Market Academy at connect@digitalmarketacademy.in or +91-099801 58632 for current fees and the next batch schedule.
Start your digital marketing career in Bangalore
Join Digital Market Academy and get the full 40+ module programme, AI-powered labs, certifications and dedicated placement support.
Enrol / Request a Call Back