Free Digital Marketing Tools
Tools for Google Ads, Meta Ads, LinkedIn Ads, SEO and keyword research. Built for working marketers. Free to use, no account needed.
Google Ads Tools
Plan campaigns, write better ads and cut wasted spend.
Negative Keyword Generator
Build a negative keyword list for any product or service category and stop wasting budget on irrelevant clicks.
Generate Keywords →Google Ads RSA Builder
Generate 15 headlines and 4 descriptions for Google Responsive Search Ads, with live character counts and an ad strength rating.
Build RSA Copy →Google Ads Quality Score Optimizer
Enter your QS and component ratings to get a prioritised fix list, CPC savings estimate, and specific recommendations for each signal.
Diagnose My QS →Google Ads Budget and CPA Planner
Forecast results from a fixed budget or reverse-plan the spend you need to hit a target CPA. Includes a live sensitivity table.
Plan My Budget →Meta Ads Tools
Write copy that converts, calculate returns and build your funnel.
LinkedIn Ads Tools
Run cost-effective B2B campaigns with the right setup from the start.
LinkedIn Ad Copy Generator
Write professional LinkedIn ad copy for Sponsored Content and Message Ads in a B2B-appropriate tone.
Generate Ad Copy →LinkedIn Ads Budget and Bid Calculator
Plan LinkedIn campaign budgets with realistic CPC benchmarks by industry and objective before you commit your spend.
Plan My LinkedIn Budget →LinkedIn Audience Estimator
Estimate your LinkedIn audience size by job title, industry, seniority level and location.
Estimate My Audience →SEO Tools
Find what people are searching for and check how well your pages answer it.
Free SEO Audit and Score Checker
Audit any web page across 24 checks and get an instant score out of 100.
Use Free Tool →Free Keyword Research Tool
Find 200+ keyword ideas from one seed keyword, with intent classification and trend signals.
Use Free Tool →Cross-Platform Tools
Tools that work across Google Ads, Meta Ads and LinkedIn Ads.
A/B Test Significance Calculator
Check if your split test results are statistically significant before calling a winner on Google Ads, Meta or LinkedIn.
Calculate Now →Ad Headline Analyzer
Score any ad headline for clarity, emotional pull and character limit compliance across Google, Meta and LinkedIn.
Analyze My Headline →Career Tools
Plan your next step in digital marketing.
Digital Marketing Salary Calculator
Check digital marketing salaries in Bangalore by role and years of experience.
Use Free Tool →Built by a Digital Marketer, for Digital Marketers
These tools were built by Rajesh Menon, founder of Digital Market Academy. Rajesh has been working in digital marketing since 2010, across SEO, Google Ads, Meta Ads and content strategy. Each tool here came from a real problem: something he has seen marketers and students get stuck on in actual campaign work.
Digital Market Academy has been running digital marketing training in Bangalore since 2010, with a maximum of 6 students per batch. These tools are free for anyone who needs them, whether you are a DMA student or not.
Questions About These Tools
We have 15 free tools across six areas: Google Ads, Meta Ads, LinkedIn Ads, SEO, cross-platform testing and career planning. The Google Ads set includes a negative keyword generator, an RSA ad copy builder, a quality score optimizer and a budget planner. For Meta Ads, there is an ad copy generator, an ROI and ROAS calculator and a funnel planner. LinkedIn tools cover ad copy writing, budget planning and audience size estimation. The SEO tools handle page audits and keyword research. There is also an A/B test calculator that works across all three ad platforms and an ad headline analyzer.
Yes. Every tool on this page is free. No payment, no credit card, no hidden cost. Each tool allows a set number of uses per day. That limit keeps the tools running for everyone without us having to charge for access.
No. You do not need an account or a login for any of these tools. Open the tool, enter your details and get your results. If you want to be notified when we add new features, you can leave your email at that point, but it is completely optional.
Start with whichever platform you are spending money on right now. If you are running Google Ads, the negative keyword generator will save you money immediately by stopping your ads from showing for searches that have nothing to do with your product. If you are writing Meta ads, try the ad copy generator. If you are not sure which keywords to target for SEO, the keyword research tool is the right place to start.
Rajesh Menon built these tools. He is the founder of Digital Market Academy and has been working in digital marketing since 2010. Each tool was designed around real situations that come up in campaign work, not theoretical scenarios.
Yes. These tools are built for anyone managing digital marketing campaigns, whether you work in-house, run a freelance practice or manage campaigns for agency clients. DMA students also use them as part of their practical training.
Learn to Use Every One of These Tools, Properly
Our digital marketing course covers Google Ads, Meta Ads, LinkedIn Ads and SEO in small batches of 6 students. You work on live campaigns, not textbook examples.
Or explore the tools above and start using them today. Free, no login needed.