Updated September 2026.
Not everyone can commit to a full-time schedule, and you should not have to put your life on hold to learn digital marketing. I am Rajesh Menon, and I have run Digital Market Academy since 2010. A part-time course lets students, homemakers and working people learn at a pace that fits around college, family or a job. Here is an honest look at how part-time learning works, who it suits, and how to judge whether it will fit your routine.
TL;DR
- Part-time classes let you learn digital marketing around college, family or work, at a flexible pace.
- It suits students, homemakers and professionals who cannot do a full-time schedule.
- At DMA the batch is capped at 6, so a part-time batch still gets full attention.
- It is hands-on: real campaigns on Google Ads, Meta, GA4, Canva and Figma.
- Fee is ₹35,400 all-inclusive, in 2 to 3 installments; new batches start every 15 days.
- Best first step: attend a free demo class and see if the pace fits your life.
What "part-time" really means here
Part-time does not mean a shorter or lighter course. It means the same complete syllabus delivered at a pace that fits around your other commitments, so you are not forced to choose between learning and life. You still cover SEO, Google Ads, Meta ads, social media, content, email and Google Analytics 4, and you still do the work by hand. The only thing that changes is the schedule, which is why part-time suits people whose days are already partly spoken for.
Who part-time classes suit
Part-time works well for three kinds of people, and the reasons differ for each.
If your weekdays are fully locked by a full-time job, a weekend course may fit better. Be honest about your real weekly free time before you pick a format.
Small batches and hands-on teaching
A flexible schedule is no good if you are lost in a crowd. We cap every batch, part-time included, at a maximum of 6 students, so the trainer can work with each person directly and clear doubts the same day. The teaching stays hands-on from day one, in our Campaign Lab and on live accounts, because digital marketing is a doing skill you cannot learn from slides alone.
Placement support and outcomes
Part-time students get the same support as everyone: 100% placement assistance, a resume in two versions (an ATS-clean one and a polished professional one), mock interviews, and practice in the DMA Student Portal app. DMA students typically get placed in the ₹3.6 to 6.2 LPA range across startups, MSMEs and sometimes MNCs, and we are rated around 4.9. Many part-time learners also use the skills to freelance or run their own business. A few real journeys:
- Vinod A, B.Tech to digital marketing executive.
- Santhoshi Rekha, career break to placed.
- Krithik Shankar, MBA to SEO executive.
Fees and how they are paid
No surprises: the fee is ₹35,400 total, all-inclusive, payable in 2 or 3 installments, with no hidden registration or material charges, and part-time batches cost the same as any other. See the full fee breakdown and the course ROI to judge the numbers for yourself.
Why our students keep referring us: the flywheel
The reason we can keep batches small is a simple loop: we teach hands-on in small batches, students get placed or start earning on their own, they succeed and refer friends and leave reviews, and that fills the next batch. Real outcomes, not ads, keep it turning.
Part-time vs full-time vs weekend
| Format | Best for | Pace |
|---|---|---|
| Part-time | Students, homemakers, flexible days | Around your routine, longer calendar |
| Weekend | Full-time working professionals | Saturdays and Sundays |
| Full-time | Career switchers who can commit fully | Fastest, intensive |
Whatever the format, the batch stays at max 6, the fee is ₹35,400, and placement support is the same. Compare full-time in our full-time course guide.
Explore before you decide
Do your homework: the full digital marketing course, our classroom training, the syllabus, and the placements. Compare formats with our guide to the best digital marketing course in Bangalore, check the fees, and try our free digital marketing tools.
Frequently Asked Questions
Is a part-time digital marketing course as complete as full-time?
Who is part-time learning best for?
How long does a part-time course take?
Do part-time students get placement support?
What does the part-time course cost?
Can I switch between part-time, weekend and full-time?
In short
A part-time digital marketing course lets you build a real skill without pausing college, family or work. The things that matter are the same as any course: hands-on teaching, a small batch, genuine placement support, an experienced trainer and transparent fees. At DMA that means max 6 per batch, ₹35,400 all-inclusive, 100% placement assistance, and real alumni at ₹3.6 to 6.2 LPA. Do not take our word for it, call +91 99801 58632 or message us on WhatsApp and attend a free demo class.
Rajesh Menon is a digital marketing trainer and strategist based in Bangalore, with over 15 years of experience in SEO, paid advertising, and digital growth planning. As the Founder and CEO of Digital Market Academy, he combines hands-on execution with long-term strategy, and is known for turning complex marketing ideas into skills his students can actually apply.
At the academy’s Kasturinagar centre, he leads classroom training programmes and digital marketing bootcamps, and mentors undergraduate and postgraduate students through on-campus sessions. He also delivers corporate and government digital marketing training, including digital skilling programmes for central government organisations such as India Post, along with digital enablement workshops for MSMEs and startups, a client list that continues to grow.
He writes regularly on the Digital Market Academy blog, breaking down real strategies, tools, and case studies for learners and business owners across India.
